The ONLY source for physical product presentations!
The ONLY Book for Physical Product Presentations!
Author Archive for: admin
Entries by admin
There’s a problem with your showroom remodel…
ROI on Saturdays… Football will soon be in full-swing, and I’ll admit that I can’t wait. College football especially. I love the excitement of a new season, the enthusiasm of the fans, and the game itself. How would you feel if on a sunny Saturday afternoon went to see your team play and after paying […]
4 Musts for Showroom Tours
Customer face time is precious. The teams who are prepared for the customer visit to their showroom prevail. Here are 4 priority areas to develop when competing early in the buyer process for a large opportunity. Drive a Decision Said or unsaid, the customer is at your showroom to make decisions. Not final decisions when […]
The Connection
The Third C is the Most Important C – Selling Many books have been written on how to connect with people. The book that started a wave of writing about human connection was How to Win Friends and Influence People by Dale Carnegie in 1936. His influence remains even today. Stephen Covey published a far […]
The Content
C – Selling (part 2) for customer meetings and presentations. The first C in this series was about the Customer. Clearly understand the customer and every person and dynamic of the decision they’ll make as a result of the meeting. The second C of three is the Content. The “what should we say” part of […]
The Customer
C – Selling A few weeks ago, I was invited to join a virtual sales team meeting and during the call, one person made a comment that got me thinking. Before I joined the call, the team had watched a training video about the cadence and content of making phone calls to prospects. The comment […]